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Career and leadership coaching as a profession is rapidly growing, but is not vastly understood. One widely accepted definition of career coaching is:
 
Career coaching is an interactive process of exploring work-related issues – leading to effective action – in which the coach acts as both a catalyst and facilitator of individual and, in turn, organizational development and transformation
 
Read more from various media highlighting career and leadership coaching.

Recent interview with Anissa (p.2)

What Fast Company said in October 1996 ... full article
 
If you're not getting better, you're falling behind. To elevate your game, find the personal coach with the right strategy and style for you. 
 
If coaches have one thing in common, it's that they are ruthlessly results-oriented. Executive coaching isn't therapy. It's product development, with you as the product.
 
 
What the Gallup Management Journal said in April 2005 ...
 

The best performance coaches help leaders connect the future to the present by breaking down the steps that lead toward success. Then, they help leaders think through the implications of their decisions and actions. Coaches should help leaders anticipate and strategize by presenting alternatives, taking the contrary view, articulating the strongest points of resistance, and connecting the leader with external experiences and insights.

They recognize that excellence rarely results when leaders spend too much time doing things they don't do well.

What Fast Company said in February 2004 about women and the elusive 'corner office' ... full article
 
Success in a corporation is less a function of gender discrimination than of how hard a person chooses to compete. And the folks who tend to compete the hardest are generally the stereotypical manly men.
 
A 2003 Catalyst study found that more than half of the women not yet in senior leadership positions within their companies aspired to be there (although 26% also said they weren't interested). And some women want nothing less than a full-throttle engagement with work.
 
A recent study of 101 senior human-resource managers found that men are also starting to leave big companies to try to improve the balance between their home lives and their work lives.
 
What Business Week said in October 1997 ...
 
Executives, rising executives and emerging leaders are relying on coaches to turn them into more polished managers. Part consultant, part motivator, and part shrink, a first-rate executive coach can help execs pinpoint blind spots, alter managerial styles, and keep careers on course. 
 
Who can benefit from coaching?   Someone who, even if they won Wimbledon, would be looking for a coach to speed up their serve.

What Inc. Magazine said in April 2006 ...  
 
Coaches generally focus on one thing: improving your performance as a leader. They do this in much the same way sports
coaches work with athletes: by helping you make the most of your natural abilities and find ways to work around your weaknesses.
 
Coaches break big, daunting tasks into a series of smaller, more manageable goals. Then diligently follows up to make sure tasks have been completed, which is often incentive enough to make sure future plans don't get lost in the blur of day-to-day operations.

What US News & World Report said in February 2004 ... 
 
Most coaches are now called in to smooth a CEO's rough, my-way-or-the-highway edges that may be driving top talent to rivals.
 
A client should demand a code of ethics that guarantees revelations remain confidential and coaches don't overstep their limits.
 
 
Harvard Management Update said in June 2005 ... full article
 
And whereas coaching was once viewed by many as a tool to help correct underperformance, today it is becoming much more widely used in supporting top producers.
 
When efforts to change yourself, your team, or your company have failed—you are frustrated or burned out—a coach can be the outside expert to help you get to the root cause and make fundamental changes.
 
One of the big benefits of a coach is that they aren't tied to the organization, your friends, or anyone else. They are tied to you only, so they support what you want and where you want to go.
 
 

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